Building Brands at Advertising Giants to Startup Pioneers

{"blocks":[{"key":"abk47","text":"Speaker, Graham Vosburg, Head of Growth Marketing at Techmate, will share insights from his unique transition from the world of advertising to startups. ","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"1i2bt","text":"","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"f0fii","text":"We will delve into topics such as: ","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"366dt","text":"","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"fvc5","text":"* The transformative belief or principle that has shaped Graham’s marketing approach","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"7acfc","text":"* The shifts and challenges faced when swapping big-budget advertising for a startup environment","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"5cttk","text":"* The impact of focusing on in-house needs versus client's needs in advertising","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"2v4qa","text":"* Balancing multiple roles as a startup marketing leader and decision making with limited information","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"ien6","text":"* Lessons the advertising world and startups could learn from each other","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}},{"key":"dj03f","text":"* Significant learning experiences and valuable lessons drawn from the past","type":"unstyled","depth":0,"inlineStyleRanges":[],"entityRanges":[],"data":{}}],"entityMap":{}}